Articles

Launching a Practice Virtually During COVID-19

17 July 2020

Doctor Diana Bitner, Chief Medical Officer and Co-founder of True Women’s Health, shares with PM360's audience her experience launching her practice in the middle of the COVID-19 pandemic.

"I was in the final stages of opening my new women’s wellness clinic when COVID-19 hit. Our contractors had to stop construction but OptimizeRx continued work to rapidly finish our truewomen app. This had been in development to enhance our patients’ experience, but after our world shifted, we pivoted to a virtual clinic launch using just the brand-new app. This app now serves as our main touchpoint with patients for both telemedicine and support between visits."

Read full article here.

"This pandemic forced us to rapidly embrace telemedicine as a way to care for our patients. The app is HIPPA-compliant and easy for me and my patients to use. I have been pleasantly surprised to still feel the same connection with my patients via telemedicine visits that I would in the office."
Dr. Diana Bitner
Chief Medical Officer & Co-founder, True Women’s Health
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