OptimizeRx's Karina Castagna Named a MM+M 40 Under 40 Winner
MM+M has announced its 40 Under 40 Class of 2023. We're delighted to share that Karina Castagna, SVP of Speciality Solutions, is part of that group of young marketing leaders.
What Does the Future Hold for Point-of-Care Marketing?
Point-of-Care marketers made a lot of adjustments as the pandemic upended the experience of patients seeing their doctor and getting their medications. As we readjust post-pandemic, what will be the lasting impact on the point-of-care space? Our Angelo Campano offers his perspective.
Predictive marketing moves into electronic health records, targeting doctors at exact points of care
OptimizeRx is using its predictive analytics for marketing and digital point of care to send very targeted messages to doctors right inside patients’ electronic health records.
Design thinking for healthcare’s greatest challenges: Innovate4Outcomes
Innovate4Outcomes exists to bring stakeholders together to create a better future, using design-thinking principles to craft enduring solutions. Listen to this podcast to learn more about the history of the event, and about this year's topic.
OptimizeRx Announces Third Quarter 2022 Results
The company announced its 3rd quarter results on the afternoon of November 8.
Innovate4Outcomes: Collaborating to Tackle the Problem of AMR
Our Innovate4Outcomes 2022 partners authored this post on Drug Channels describing the event and the importance of finding creative solutions to the problem of AMR.