Increasing Adherence Through an Interactive Patient Engagement Program
Learn how OptimizeRx extended median days on therapy by up to 63% for patients impacted by chronic or life-threatening conditions.
CLIENT GOAL
A specialty pharmacy wanted to increase medication adherence and improve patient outcomes in three challenging therapeutic areas.
THE CHALLENGE
- Up to 30% of prescriptions are never filled, and approximately 50% of medications for chronic disease are not taken as prescribed.
- Medication non-adherence causes an estimated 125,000 deaths and can cost the healthcare industry as much as $290 billion annually.
- Inconsistent medication exacerbated symptoms and was leading to high-cost interventions or hospital admissions.
Download full case study
Download full case study
HOW WE DID IT
Partnered with pharmacy clinical leaders to integrate HIPAA-compliant and HITRUST-certified patient adherence and engagement program into the care journey for patients, providing participants with critical resources and guidance ‒ directly on their mobile devices.
Automated, Personalized Communications
Medication and refill reminders, timed for maximum relevance based on patient dosing schedule, claims data and personal preference.
Mobile Copay Support
Streamlined access to cost savings program via patient mobile devices to reduce patient out-of-pocket costs.
Education and Awareness
Consistent communications to help patients prepare for and manage medication side effects, avoiding treatment discontinuation.
Digital Nurse Support
Direct access to nurse support services for care coaching, side effect management and general patient guidance.