Unlock Smarter Healthcare Marketing Solutions

The most effective HCP campaigns start with the patient. Whether you’re activating a straightforward NPI list, building custom deterministic segments, or leveraging our AI-powered Dynamic Audience Activation Platform (DAAP), we deliver the right options for your strategy. 

DAAP blends real-world clinical and behavioral insights to reach HCPs when it matters most—during real care moments, across their preferred channels, with messaging shaped by their patients’ needs. The result? More relevance, more impact, and a higher likelihood of action—no matter which audience approach you choose. 

In a world overflowing with information, channels, and competing voices, patients need clarity—not noise. That’s why our approach starts with deterministic, cohort-level targeting built on bullet-proof compliance and real-world precision. 

Our double-patented Micro-Neighborhood® Audiences use verified data signals—not guesswork—to create custom, condition-aligned cohorts that reflect real patient needs. From there, AI enhances timing and outreach, helping you engage qualified audiences before pivotal care moments. 

The result: patients receive the right message, on the right channel, at the right time—arriving informed, empowered, and more likely to take meaningful action. 

Create a cohesive brand experience that connects patients and providers at the moments that matter most. By aligning healthcare journeys through optimized activation, we help you reach both audiences earlier—before key decision points and care milestones. 

Our expert-led approach and expansive omnichannel network make it easy to coordinate messaging across channels, devices, and real-world care moments. When HCP and DTC engagement is unified, patients move toward earlier intervention, providers act with greater clarity, and your brand delivers stronger outcomes. 

Start with the audiences you trust—your own data, NPI lists, patient profiles, or custom cohorts— then tap into our deterministic, predictive, or hybrid models. No matter your approach, we build precise, privacy-safe segments that match your brand goals and real care needs. 

As patient and HCP behaviors shift, your audiences evolve too. Real-time optimization ensures targeting stays accurate, relevant, and ready for activation across every channel.