The Best Source of Precision Medical Data in 2020
Precision medicine is a hot topic. It should be. It’s no longer a concept. Multiple drugs are now available that are more effective in patients with a specific genetic...
OptimizeRx Blogs
2020 Trend: Personalized Health Inisights Are the New Bedside Manner
There’s no slowing down this healthcare train as it rumbles faster and faster toward personalization. Apple Health, smart phones, smart watches, Alexa-based smart digital...
RMDY @ Jerusalem’s Hadassah Hospital
Cardiac patients in Jerusalem who can’t reach a rehab center for regular monitoring have a new treatment option thanks to RMDY Health, OptimizeRx’s digital health...
Healthcare Hackathons - How Nurse Experiences Improve Health Outcomes
On the weekend of November 15th – 17th, 2019 hundreds of nurses convened in New Brunswick, New Jersey to participate in the SONSIEL Nurse Hackathon, sponsored by Johnson &...
Why We're So Excited About NewCrop (and You Should Be Too)
For the last few days, you might have noticed us celebrating our newly announced exclusive partnership with NewCrop. They’re one of the most exciting e-Prescribing...
(Your) Brand Strategy Designed Around the Digital Patient Journey
Understanding the patient journey is critical for life science manufacturers to effectively develop and commercialize products and services that help patients live a...
Our Favorite Quotes From Digital Pharma East 2019
This year’s Digital Pharma East conference in Philadelphia saw some clear themes throughout, with patient journey likely winning out as the term that most heavily...
Address Rx Affordability and SDoH through Provider-Pharma Partnerships
The healthcare industry has long recognized the role of social determinants of health (SDoH) as a vital piece of the healthcare puzzle. Defined as the conditions in which...
Overcoming Insulin's High Price Tag To Tame The Diabetes Beast
Diabetes continues to plague the healthcare industry, maintaining its status as one of the top public health issues in terms of clinical outcomes and cost. As providers...
Pharma LOE: What is Your Plan After Loss of Brand Exclusivity?
Medication switching by pharmacies can be one of the biggest challenges faced by LOE (loss of exclusivity) brands with the entrance of new generics in the marketplace.
Connect With Patients Through an Outbound Patient Communications System
When it comes to making outbound calls to patients in the healthcare space, just getting people to answer the phone can be a big challenge. Once you do reach them though,...
Why You Should Be Asking Physicians About their Prescribing Habits
Are you trying to better communicate with physicians? Or patients?
