Supercharge Your Healthcare Information Technology

Our Dynamic Audience Activation Platform, or DAAP, is more than the industry’s most intelligent AI solution for brands that need smarter physician engagement. It can help EHR, ePrescribe, and other health IT platforms inject valuable data and functionalities previously unavailable to their users.

  • Valuable information from 90+ life science brands
  • Less than 40 hrs development time
  • Contextual information and resources guaranteed with AI-powered delivery

Drive HCP Engagement and Empower Them to Make More Informed Health Decisions

With DAAP, health IT companies can ensure providers have everything they need to feel confident prescribing affordable treatment plans designed for the best possible outcomes.

DAAP from OptimizeRx ingests minimal data in a privacy-safe environment to deliver relevant treatment information — affordability and access resources, patient support, clinical info and more — directly into providers’ workflows during optimal, real-time care windows when your user has a specific treatment-eligible patient. DAAP improves the user experience and leads to more effective patient communications.

Discover the smarter, more efficient way to deliver valuable content during the optimal moments of EHR, telehealth, physician messaging and other clinical workflows — and transform the patient journey.

Talk to us

Innovation 

Unique methodology to information delivery based on clinical care, and input from clinicians

Real-world data 

Implementing the benefits of longitudinal real-world data and patient population information into patient care plans

In-workflow solutions 

Easily scheduling life sciences consultations and acquiring samples for patients, all within the existing workflow

Enhance Workflows by Sending Critical Prescription Savings and Other Content to HCPs at the Point-of-Care

DAAP’s capabilities let you help providers maximize their impact with patients. The previously unavailable content we serve on ePrescribe EHR, and other clinical platforms expands your core feature set with minimal effort, while positively impacting patient experiences and overall care results. In other words, we keep the physician present in your native platform for longer because they’re receiving the relevant information they need — they’re not leaving the platform or disrupting workflow.

Discover the smarter, more efficient way to deliver valuable content during the optimal moments of EHR, telehealth, physician messaging and other automated workflows — and transform the patient journey.

Talk to us

Relevancy 

Determine the relevancy of existing content in a clinical workflow and display it at more optimal moments

Dialogue 

Empower providers to initiate a two-way dialogue with life sciences

Connections 

Increase healthcare interoperability by delivering relevant content based on external, de-identified, longitudinal patient data from as opposed to native EMR data

Win New Business and Retain Current Users With an Injection of Robust Data and Functionality

DAAP’s simple integration with other health IT platforms takes about 40 hours on average to complete. And then, you open the door to clinical, savings, and other treatment-specific information that HCPs typically don’t have access to while they’re delivering care. And it’s all centralized in an algorithmic, conveniently delivered package.

The benefits of partnering with OptimizeRx go straight to boosting bottom-line revenue for providers, increasing your user retention, and adding a valuable differentiator in your prospect outreach.

Discover the smarter, more efficient way to deliver valuable content during the optimal moments of EHR, telehealth, physician messaging and other automated workflows — and transform the patient journey.

Talk to us

Innovation 

A different approach to delivering sponsored information within the workflow

Real-world data 

Tapping the power of AI that uses longitudinal data to identify context to drive engagement and ultimately care plans

In-workflow solutions 

Deliver more value for HCPs within the clinical  workflow by predicting and identifying their resource need, and, delivering it as they're delivering care

How Robust, AI-driven DAAP Enhances Your Platform

Treatment awareness

Make providers aware of new treatment options and help them navigate cost conversations with patients.

Access to data

Give providers easy access to timely, accurate medication information for more effective patient communication.

Direct connection

Enable providers to schedule life sciences consultations and order medication samples from within their clinical workflow.

Financial support

Empower providers and pharmacists to help consumers better afford their medications and take them correctly.

Discover everything our point-of-care Dynamic Audience Activation Platform (DAAP) can do for your organization.

BECOME A PARTNER