The Digital Point-of-Care

The OptimizeRx Therapy Initiation and Persistence Platform is the only healthcare communications solution enabling omni-channel digital engagement between life sciences, providers, and patients.


Get a closer look at our platform segments

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Provider Engagement Solutions

As the nation’s largest digital network of HCPs, OptimizeRx provides a direct channel for life sciences companies to communicate with healthcare providers right within their workflow - whether in the hospital or ambulatory setting.

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Patient Engagement Solutions

Rapid onboarding, and omni-channel program implementation that fits into people’s everyday lives. Introduction at point-of-care via text-to-enroll, streamlined consent, mobile copay, and digitized nurse support, ensure an optimal patient experience with support programs. 

Be present throughout the care journey

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Reach >60% of US physicians in their clinical workflow with treatment information
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86% physician engagement with in-workflow messaging
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Network of +300 electronic health record systems
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12% increase in days on therapy for patients with chronic conditions

Join our network!

Integrate our technology with your EHR, eRx telehealth, or other HIT platform to improve user experience with curated treatment information and support resources that support positive patient outcomes. Learn more about our healthcare partnerships. 

join the network

Discover everything the OptimizeRx Therapy Initiation and Persistence Platform can do for your brand