Understanding HCP Awareness and Engagement with Biosimilars
Explore where physicians are learning about biosimilar brands, their attitudes towards prescribing, and what it means for brand marketers’ strategies
![](https://www.optimizerx.com/hubfs/23Q22190/LP_image2.jpg)
Download the Infographic
Here’s What You’ll Learn
![](https://www.optimizerx.com/hubfs/23Q22190/OPRX_500x500%20images-1.jpg)
What factors drive – or hinder – biosimilar switching
![](https://www.optimizerx.com/hubfs/23Q22190/OPRX_500x500%20images-2.jpg)
Why your marketing content approach matters
![](https://www.optimizerx.com/hubfs/23Q22190/OPRX_500x500%20images-3.jpg)