Sample Data and Insights from the Research
HCPs welcome engaged, informed patients. But our 2024 survey reveals they’re also skeptical of the quality of information patients...
Research & Reports
OptimizeRx's recently published report reveals valuable insights
Here's what you'll learn:
Drive HCP Engagement by Aligning Clinically-Relevant Content with Preferred Channels
We surveyed 123 physicians across six medical specialties, and found HCPs are active...
Life sciences companies often struggle to turn excitement about real-world data (RWD) and artificial intelligence (AI) into executable HCP marketing strategies.