
Learn More About MM+M 2023 40 Under 40 Honoree Karina Castagna
Karina Castagna joined OptimizeRx with the desire to help patients access life-saving medicines by expanding physician and provider access.
Karina Castagna joined OptimizeRx with the desire to help patients access life-saving medicines by expanding physician and provider access.
OptimizeRx CEO Will Febbo sat down with MM+M during the JP Morgan Healthcare Conference to discuss the challenges of scaling digital marketing, whether the biopharma services sector could see consolidation this year, and some applications of AI and RWE at the POC.
What are the tools available to drive adherence? Our Karina Castagna, a new MM+M 40 Under 40 honoree, defines why this is a critical point in the patient journey and how to improve outcomes.
Endpoints News’ marketing watchlist of projections for 2023 includes predictions about point-of-care marketing from Angelo Campano. He shared his vision for a future state where predictive analytics engines driven by AI analyze data housed in the EHR to produce clinical and operation insights for healthcare stakeholders.
Clinicians can get the right information when they need it through one single thing: Data.
In this podcast, Angelo Campano, SVP of Market Engagement, talks about omnichannel strategies to deliver the information available to clinicians when they most need it in their EHR systems.