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Improve Pharma Advertising by Coordinating Digital & Offline Channels

Are your engagement channels working together to drive next-best-action pharma marketing success? Get the insights for seamless coordination in our latest infographic.

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Dynamic Brand Engagement Through Better Channel Alignment

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Digital and point-of-care channel optimization based on real-time physician behavior and patient flow

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More efficient deployment of MSLs and sales reps based on indicators of physician support needs

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Combining point-of-care advertising with complementary digital channels to increase physician touchpoints

The Dynamic Audience Activation Platform from OptimizeRx

AI-Driven Technology for Superior Pharmaceutical Marketing


OptimizeRx provides best-in-class health technology that enables care-focused engagement between life sciences organizations, healthcare providers, and patients at critical junctures throughout the patient care journey. Our Dynamic Audience Activation Platform (DAAP) drives brand growth through unprecedented predictive intelligence and smarter omnichannel execution, reaching over 2 million HCPs and their patients at a hyper-local and compliant level.

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See how coordinating your brand presence across digital and offline channels leads to up to 25% higher script lift

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